Selected work from Potek Wine brand development.
The Potek Winery brand celebrates the owner's Romanian ancestry. To capture this for Potek's brand essence, Print Liberation tapped into the culture's unique historical visual language; Romanian hand drawn stylized alphabets, used in print shops, that printed literature, and books that told Romanian stories of the day. The tasting room's detailed environment, pulls from the unique symbols, shapes, and patterns that Romanian artisans used to create a fusion of complex and simple beautiful decor. Potek's visual essence is rich history, fused with contemporary fresh.
Tasting Room interior by LMPM Productions™